‘Star Wars: The Last Jedi’ Rockets to Dominant Social Media Buzz

‘Star Wars: The Last Jedi’ Rockets to Dominant Social Media Buzz
Disney-Luscasfilm’s “Star Wars: The Last Jedi” dominated social media buzz last week in the wake of the Dec. 9 world premiere and announcing its dedication to the late Carrie Fisher, according to media-measurement firm comScore and its PreAct service.

“The Last Jedi,” which opens Dec. 15, generated 368,000 new conversations last week to bring its total to 4.75 million. Tracking has shown the tentpole’s opening weekend could be in the $200 million range at the domestic box office — which would be the fourth-largest of all time after “Star Wars: The Force Awakens,” “Jurassic World” and “The Avengers.”

Directed by Rian Johnson, the movie picks up where 2015’s “Star Wars: The Force Awakens” left off. It stars returning cast members Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, and Andy Serkis. The new cast members include Kelly Marie Tran, Laura Dern, and Benicio del Toro. It’s the final film role for Fisher, who died last
See full article at Variety - Film News »

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